Restaurant branding
Wonderbox is the first of its kind: a restaurant with no tables nor waiters. Wonderbox is an initiative where all the food delivery is ordered on-line, boxed in their specially designed kitchen and sent to the customer address. Every day there is a selection of home-made main and side dishes with an endless number of combinations.
Our challenge was to build not only a brand that appealed to the young target audience, but to create a whole universe, taking the food-delivery concept to another level.